Are you the only Community Manager or social media practitioner in your company? Allow me to shake your virtual hand. It can be a tough gig. Here are a few tips for “lone wolf” community managers to help make things, well, more manageable. Set up your command center. Think of yourself as the social media [...]
Last week I posted a photo on our company Facebook page. It was a teaser photo of a large pile of boxes in our warehouse. A shipment of strollers had just come in, and we were excited to share the news with our customers. As our Facebook Page administrator, I often post photos to Facebook [...]
As the Community Manager for a small business, I am fortunate to be a member of The Community Roundtable (aka The CR), founded by Rachel Happe and Jim Storer. The CR is a peer network for people working in social media and community management. It’s the place to learn from experts and get intelligent, experienced [...]
That’s how I introduced myself to a group of people at Blogher ’10. Crazy thing is, I think they understood. I did feel somewhat strange about it– like I was straddling two different worlds, not completely fitting into either one of them. I was there as a company employee (a brand), but I didn’t stand in the Exhibit Hall extolling the virtues of [...]
